Seattle Teas 🍵

In progress
Branding, social media, and web design & development.

Challenge

Build a company’s online presence through effective branding and design. Channel ideas and vision from management.

Outcome

Created brand guidelines, designed website wireframes and mockups, and developed a static e-commerce site using React.

Introduction

Seattle Teas is a local company specializing in fine teas from all over the world. I joined their small team as the lead designer and developer.

Since I joined at its inception, I have been involved in creating all of the branding materials. We worked through three iterations of logos, colors, and fonts, until I was able to balance modernity with class in the final versions.

While the rest of the team worked on procuring product and developing the business, I created wireframes and low‐fidelity mockups. Upon approval, I began creating high‐fidelity mockups and assessing e‐commerce implementation prospects. We finally settled on using a JAMstack of React, Gatsby, and Netlify to deploy the site.

Check back soon for a full project report!

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